Sunday, 6 March 2016

Social Media: Novotel

Novotel

Social Media presence

Social media allows big companies to have two-way conversations, read a reviews, be proactive or re-active to the clients` proposes and complaints.
Novotel has accounts on YouTube, Pinterest, Google+ and Twitter as well.

Twitter
3,754 followers
Youtube
747 followers
Pinterest
47 followers
Google+
310 followers

Study shows, that Twitter has been the most popular and convenient way of updating clients, promoting deals and be customer-friendly.

However, Google+ is becoming popular as well, its target market is more well segmented- it is oriented to businessmen who are planning different business trips.

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