Sunday, 20 March 2016

Four Seasons Vs Sheraton On Instagram Toronto

In this post we will analyze how Four Seasons Toronto and Sheraton hotel use Instagram to market themselves.

Four Seasons Instagram



Followers: 14.6k

Generally posts an update 5 times every week. Photos are mostly tailored for Instagram with relevant hashtags and other filters.

The descriptions says

Four Seasons Hotel Toronto

 TripAdvisor 2016 #1 Hotel in Toronto. Proudly Canada's first hotel awarded both AAA Five Diamond and Forbes Travel Guide Five Star ratings.

 They have a link to their press release in the descriptions section.

Average Likes: 160-200

keywords and hostages: #torontogetaway, #DbarTO #spring

Sheraton Instagram



Sheraton is extremely active on Intagram and uses a single account for the entire hotel chain.

Followers: 32.4k

The description says 

We believe actions speak louder than words. That's why we're changing - from small touches to big shifts, all around the world.

they have a link to their mlb promotion on the description area.

Average Likes: 600-700

Keywords and Hashtags:  #travel #toronto #gateway #food

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